Social media marketing is the type of digital marketing that uses social media platforms like YouTube, Facebook, Snapchat, LinkedIn, twitter, Instagram, etc. for the promotion of products and services, increasing sales, driving website traffic, connecting target audience and achieving business goals. Social media marketing is the powerful way of marketing in today’s age because it enables you sharing content, photo and videos of your product on social media platforms and about 70% of population of the world is engaged on social media. It helps you to find and connect your target audience building brand and boosting revenue.